Monks
Portfolio Strategy
As a member of the Portfolio Strategy team, I drove growth by developing solution-oriented content systems that enhanced clarity, speed, and consistency across pre-sales and marketing initiatives. I managed and expanded shared content libraries, owned all solutions content on the website, and oversaw marketing materials related to solutions.
I led the design and evolution of key offerings, including Dev Squared, an AI-powered delivery framework, by crafting its visual identity, narrative positioning, and scalable assets. Additionally, I contributed to LiveVision, an AI-powered media platform, shaping its identity, user interface, and supporting materials. This work equipped teams with flexible, high-quality tools to communicate and scale complex solutions across client engagements.
Strategy & Systems
Go-to-market strategy, sales materials, and enablement frameworks
Development of solution content systems and asset libraries
Strategic development of brand and product narratives
Enhanced visibility and design of solutions across the website
Design Execution
Design and implementation of branded solutions content
UI/UX design for product prototypes
Website design highlighting solutions and intuitive navigation
Dev Squared
I crafted a distinct visual identity and compelling narrative for Dev Squared, elevating it as a flagship solution within the portfolio. To address rapidly changing team structures and sales requirements, I established a flexible storytelling framework and developed scalable assets such as one-pagers, solution playbooks, marketing and demo videos, and a templated brand system. These resources empowered teams to communicate, tailor, and scale the offering effectively across diverse client engagements.
LiveVision
LiveVision, a bespoke AI-powered media platform, was another core solution I helped shape for cross-industry use. I established its identity, visual language, strategic narrative, and user interface for the platform, landing page, solution playbook, one-pagers, demo content, and case studies. Additionally, I developed a scalable asset system, providing sales and marketing teams with a cohesive toolkit to adapt, present, and extend the solution across diverse client engagements.
